Sports Management, BS

Whether you are eyeing a career in iconic physical stadiums or cutting-edge virtual arenas, this program prepares you to lead at the intersection of sports, tech, and entertainment. You will dive deep into event production, niche marketing, and digital fan engagement, exploring both traditional athletic management and the rapidly growing world of esports. By merging business strategy with specialized skills in sponsorship and broadcasting, you will learn how to build brand loyalty and drive revenue in a global marketplace. This path gives you the expertise sought after by professional teams and media entities to create immersive experiences for the next generation of fans. You will graduate as a versatile leader ready to excel in the multi-billion dollar sports and esports industry, whether you are managing live tournament logistics or orchestrating digital marketing campaigns.

Sports Management Major - 45 Hours

ACC 1010 - Principles of Accounting I Credits: 3
BUS 2810 - Business Ethics and Culture Credits: 3
BUS 4410 - Developing Negotiation Skills Credits: 3
FIN 3010 - Principles of Finance Credits: 3
MGT 1010 - Introduction to Business Credits: 3
MKT 1110 - Principles of Marketing Credits: 3
PPM 3010 - Project Management Credits: 3
SPM 1010 - Principles of Sports Management Credits: 3
SPM 1110 - Principles of Esports Management Credits: 3
SPM 2110 - Sports Operations and Facility Management Credits: 3
SPM 3110 - Sports and Esports Live Event Planning and Management Credits: 3
SPM 3510 - Sports and Esports Marketing Credits: 3
SPM 4010 - Legal and Social Issues in Sports and Esports Credits: 3
SPM 4110 - Coaching and Performance Management Credits: 3
SPM 4310 - Strategic Sports and Esports Management Credits: 3

Business Electives - 15 Hours

Select 15 hours of Business Elective credit. We strongly recommend you select Business Elective courses from the following list. In addition, you may choose any other ACC, BUS, FIN, HRM, MGT, MKT, OPM, SCM or SPM courses as an elective. Course prerequisites must be fulfilled. If a course in this Business Elective list is required in your program, it MUST be taken as a REQUIRED course and you must choose another Business Elective.

ACC 2010 - Intermediate Accounting I Credits: 3
ACC 2210 - Taxation I Credits: 3
ACC 2610A - Managerial Accounting Credits: 3
ACC 3010 - Intermediate Accounting II Credits: 3
ACC 4710 - Forensic Accounting Credits: 3
BUS 2610 - Data Visualization Credits: 3
BUS 3010 - Fundamentals of Project Management Credits: 3
BUS 4050 - Advanced Business Analytics Credits: 3
BUS 4410 - Developing Negotiation Skills Credits: 3
CIS 1110A - Computer Operating Systems and Maintenance Credits: 3
CIS 2210 - Database Management and Design Credits: 3
CIS 2510 - Systems Development Methods Credits: 3
CS 1110A - Programming in Python Credits: 3
EN 2010 - Introduction to Entrepreneurship Credits: 3
FIN 1010 - Personal Finance Credits: 3
FIN 3150 - Risk Management Credits: 3
FIN 3250 - Banking and Financial Institutions Credits: 3
FIN 3550 - Financial Markets Credits: 3
HRM 3010A - Staffing Human Resources Credits: 3
HRM 3110 - Compensating Human Resources Credits: 3
HRM 3150 - Performance Management of Human Resources Credits: 3
HRM 3410A - Training and Development Credits: 3
HRM 4010 - Human Resources and Employment Law Credits: 3
MGT 2150 - Human Resources Management Credits: 3
MGT 3110A - Change Management Credits: 3
MGT 3310 - Applied Leadership Credits: 3
MGT 3410A - International Business Credits: 3
MKT 2050 - Digital Marketing Credits: 3
MKT 3110 - Consumer Behavior Credits: 3
MKT 3150 - Web Design and E-Commerce Credits: 3
MKT 3210A - Personal Selling Credits: 3
MKT 3310 - Multichannel Selling Credits: 3
MKT 4050 - Marketing for Entrepreneurial Ventures Credits: 3
NPMG 3010 - Grant Writing Credits: 3
NPMG 3310 - Fund Development Credits: 3
OPM 2010 - Introduction to Operations Management Credits: 3
SCM 3010 - Procurement and Supply Chain Management Credits: 3
SCM 3210 - Manufacturing, Planning and Control Credits: 3
WEB 1110 - Introduction to HTML Credits: 3
WEB 1210 - World Wide Web Design Credits: 3
WEB 1310 - Web Development I Credits: 3
WEB 1320 - Web Development II Credits: 3
WEB 2110A - Front-End Web Development Credits: 3
WEB 2210 - Interactive Web Design Credits: 3
WEB 3350 - Back-End Web Development Credits: 3

General Education - 30 Hours

COM 1010 - Composition and Critical Thinking I Credits: 3
Select One Communications Course from the Following:
COM 1020 - Composition and Critical Thinking II Credits: 3
COM 2010 - Interpersonal Communication Credits: 3
COM 2050 - Public Speaking Credits: 3
Select one Mathematics Course from the Following:
MTH 1150 - Quantitative Reasoning Credits: 3
MTH 1170 - College Algebra Credits: 3
Select One Mathematics Course from the Following:
MTH 1210 - Trigonometry Credits: 3
MTH 1350 - Pre-Calculus Credits: 4
MTH 1510 - Calculus I Credits: 4
MTH 2310 - Linear Algebra Credits: 3
MTH 2410 - Discrete Mathematics Credits: 3
MTH 2510 - Calculus II Credits: 4
MTH 2750 - Statistical Methods Credits: 3
MTH 3510 - Multivariable Calculus Credits: 4
MTH 4110A - Mathematical Reasoning and Proof Credits: 3
Select Two Social Science Courses from the Following:
ECN 2010 - Principles of Macroeconomics Credits: 3
ECN 2110 - Principles of Microeconomics Credits: 3
GEO 1050 - Introduction to Geography Credits: 3
POL 1010 - Introduction to Political Science Credits: 3
PSY 1110 - General Psychology Credits: 3
PSY 2050 - Self and Society Credits: 3
PSY 2150 - Psychology as a Science and Profession Credits: 3
PSY 2210 - Developmental Psychology Credits: 3
PSY 2310 - Industrial Organizational Psychology Credits: 3
SOC 2010 - Sociology Credits: 3
SOC 3050 - Personal, Civic and Global Perspectives Credits: 3
Required General Education Electives - 12 Credits
- COM 3150 - Advanced Business Communications - Credits: 3
- ELECTIVE - General Education Elective - Credits: 6
- ELECTIVE - Scientific Inquiry Elective - Credits: 3

Electives - 30 Hours

Select from any Baker College undergraduate-level courses.

Catalog/Student Handbook

Sports Management, BS

Sports Management Major - 45 Hours

Business Electives - 15 Hours

General Education - 30 Hours

Electives - 30 Hours

Semester Hours Required for Graduation - 120