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May 22, 2025
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2025-2026 Undergraduate and Graduate Catalog
Marketing 3+1 BBA/MBA
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Return to: Undergraduate and Graduate Programs
Looking for a great career that combines creativity and analytical thinking? A career in marketing could be just what you’re looking for. Not only is marketing a very fast-growing industry, but it’s also a career that poses many unique challenges and allows you to use a lot of different skills on the job. Our 3+1 BBA/MBA Marketing program helps you learn the skills you need to start building or enhancing a marketing career. Our classes are led by marketing professionals who have years of experience working in the industry.
- This 3+1 program provides an exciting pathway for you to gain a BBA marketing degree and an MBA degree in four years.
- Through a combination of online learning and hands-on experience, you’ll be able to learn all about the principles of marketing and sales, as well as the business concepts and technical skills you’ll need to help you reach your career goals.
- By the time you complete this program, you’ll have the skills and education it takes to gain employment or advance your career in marketing management, promotional strategy, retail merchandising, market research and sales management.
- The Marketing 3+1 BBA/MBA program at Baker College is accredited by the International Accreditation Council for Business Education (IACBE).
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Marketing Major - 27 Hours
3+1 Business Requirements - 33 Hours
General Education - 30 Hours
Electives - 15 Credits
Select 15 credits from any Baker College undergraduate-level courses. MBA Major - 9 Hours
This academic plan assumes that you will continue to the MBA Business Administration Major when you complete the BBA degree at the end of Year 3 and officially enter the MBA degree in Year 4. You will have the option of choosing another major upon admission into the MBA Program. If you change your MBA major, your Year 4 academic plan will change accordingly. Choose any 3 major courses or elective courses: MBA Electives - 18 Hours
Select six courses from the following: MBA Business Requirements - 3 Hours
BBA Hours for Graduation - 120; MBA Hours for Graduation - 30; Total Hours for Graduation - 135 (Note: 15 credits are counted toward both the BBA degree and the MBA degree in this 3+1 program.)
The College of Business at Baker College has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), located at 11960 Quivira Road in Overland Park, Kansas, USA. For a list of accredited programs click here. .jpg)
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Return to: Undergraduate and Graduate Programs
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