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Oct 07, 2024
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MKT 3210A - Personal Selling Credits: 3 Lecture: 45 Lab: 0
Familiarizes students with the steps of the selling process from beginning to end, with a focus on customer acquisition and relationship building. Topics include communication, the strategic selling process, sales careers, understanding your customer and using technology.
Prerequisite(s): COM 1020 , MKT 1110 Corequisite(s): None
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